SIFC Launches Green Tourism : Enhancing Tourism Through International Events
The Special Investment Facilitation Council (SIFC) is actively working to promote green tourism in Pakistan with the goal of making the country's tourism sector more attractive on the global stage.
The initiative aims to enhance Pakistan's International Tourism appeal.
Green tourism involves collaboration with over 30 government agencies. The vision of "green Pakistan" is to showcase the country through sports and events at both the local and international levels.
Pakistan's tourism offerings include religious tourism, mountaineering, and heritage sites.
Green tourism provides a platform for booking services such as guides, accommodation, and other travel needs through phone apps.
SIFC's initiatives aim to bring international events under the green tourism banner, further boosting the country's global profile.
